CLIENT SERVICE
LISA
MCGILLIVRAY

BRAND STRATEGY
DEBBIE
CARVER
DEBBIE CARVER
Director, Strategy
With 25 years experience building business in North America and Europe on brands including Scotiabank, Coca Cola, and Levi’s, Debbie masterfully transforms research to insights to strategy to action, in record time, and knows how to streamline the process. We have watched Debbie expertly conduct this operation in real time in our boardroom. Debbie is a research and data scientist, a creative designer, a business analyst, and an inspiring leader, who will always tell you the straight goods, whether you like it or not. We are most impressed by Debbie’s ‘warrior’ work ethic, as she never lets us surrender until we have nailed the strategy and built an actionable, results-driven plan, grounded in reality.